Course Learning Assignment 2

Please see the rubrics for grading criteria.

Please read case 1 from the section on the case studies “Alphabet Inc.: Reorganizing Google” from your textbook. Respond to the questions below in a 4 to 6 page APA formatted paper supported by at least three academic sources.

• The effect of the event that happened in 2015 on Google’s stock prices; please explain this by preparing a table that shows historical data.
  • Was this move due to Google’s stagnant share price and an attempt to pacify investors?
• Analyze the effect of Google’s decision to restructure itself under a new holding after 2015.
• Evaluate whether the expansion of Google Inc. into non-core businesses, including self-driving cars, life sciences research, high-speed Internet access, and investment divisions was a good move for Google.  Please provide historical data to prove your points.
• Describe how the restructuring has made the company’s competitiveness stronger in the market and increased profitability and company valuation?
• Finally, if you conclude that this move was beneficial for Google, explain the economic ground for this profitability:
  • Diversification,
  • Higher market share,
  • Economies of scale, or
  • Something else

Case Study Link: https://axveco.com/wp-content/uploads/2020/09/Case-Study-Teaching-Note-Module-2-Alphabet.pdf