Case Study

 

For your chapter 5 Case Study, watch the enclosed YouTube video on the Boeing 737 max and answer the questions below:    

 

1) How would you explain Boeing’s approach to quality?

2) What are the 3 key elements of Boeing’s quality issues?

3) If you were the CEO of Boeing, how would you address the quality issue?

4)  How do you regain the public’s trust as it pertains to quality?