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Learning outcomes
After reading this case study and completing the questions, students should be able to do the following:
- Differentiate between demand and supply in the tourism industry.
- Determine the factors affecting demand and supply side in the tourism industry.
- Distinguish the differences between elasticity of demand and supply.
- Identify the concept of sunk cost and it relation with fixed cost.
- Identify the perfect competitive market.
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CASE STUDY – EGYPTIAN TOURISM INDUSTRY, THE HILTON HOTEL IN EGYPT