Business & Finance – Marketing

In chapter 4, the case study entitled, Amazon and Google lead way on virtual assistant dealmaking at CES.  After reading this case study, conduct a 2-3 page reflection paper addressing the following discussion questions: 1)  What type of customer information

 Watch the video in the LEARN section of this weeks discussion (transcript attached).  Social media strategies can be a vital part of a marketers promotional plan.  This week you will write a 500-word blog for the hypothetical business that you

Instructions Part I: Reflect on how the concepts in this course can be applied to real-world situations and can increase your chances of career or life success.Part II: Reflect on why the on-ground retailer has experienced so many difficulties of

  Review the following Wells Fargo articles and reflect on the circumstances and outcomes surrounding the scandal: Write a paper incorporating information from Making Business Virtuous and the Wells Fargo scandal references. Using critical thinking, sound business acumen and clear

The interest rate policy followed by the Central Bank of major world economies (USA, UK, Japan, Europe) are near zero or negative. Discuss the implication this low-interest rate policy for any one type of financial institution (banks, savings and loans,

Using the same organization, you selected in Week 1, imagine that you will be making a Microsoft Power Point presentation to the organization’s board of directors or other decision-making leaders (depending upon the type of organization you are using). Your

Select any one of the following starter bullet point sections. Review the important themes within the sub questions of each bullet point. The sub questions are designed to get you thinking about some of the important issues. Your response should

 he final assignment is a paper that describes each of the steps  necessary to conduct marketing research based on a specific marketing  research problem. Choose a product or service with a marketing research  issue for the Final Paper. You may

 A hands on review–I expect your application of concepts review to be approximately 2 – 3 pages; to include references from the APUS Library system (failure to include such references will detract from your grade on the assignment), and that

1. Compare and contrast the geographic pricing strategies companies use for customers located in different parts of the country or world. Which strategy is best? 2. ExerWise, a new company marketing a high-end Ab Toner Exercise machine, is considering direct marketing