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GSPH 5316
Tailored Messaging Assignments

 

Instructions:
Develop tailored messages that are culturally relevant on a public health issue of your choice for THREE of the listed specific audiences. You may use pictures, words, infographics, etc., or a combination of means. Please keep text under 200 characters (characters, not words!). Please fill out page two with your assignment. Please refer to the assignment rubric below, which will assess student performance, understanding, and ability to apply information covered in the module on tailored communication.

Audiences: (please write a tailored message for 3 of the audiences listed below. Note: please choose appropriate audience based on your selected public health topic.)

4-5 year old male
Hispanic female age 20
Male age 30
Older adult (female, 65)
Parent of teenagers
Parent of toddlers
Sexually active male teenager (ages 16)
Smoker
Pregnant woman
High school dropout (female, age 30)

Rubric:

Criterion Excellent Good Needs Improvement Poor
Assignment Very clear that readings & lectures on tailored messaging and importance of culture in communication were understood & incorporated into the assignment

95-100 points Readings & lectures on tailored messaging and importance of culture in communication were understood & incorporated into the assignment

81-94 points Assignment weakly demonstrates understanding and application of tailored messaging and importance of culture in communication

70-80 points  Not evident readings & lectures on tailored messaging and importance of culture in communication were understood &/or not incorporated into assignment

<70 points

(no assignment = 0 points)

Public health topic:

Selected Audiences:
1.
2.
3.

Messages:
1.

2.

3.

 

 

 

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