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1.6 Assignment. Creating a Strategic Plan, Part 1 – Formulating Mission and Vision Statements
Getting Started
As outlined in the Thinking Ahead information contained in #1.5, many of the assignments in this course will contribute toward the creation of a strategic plan that represents your Course Project (due in Week 6). The very first step in this process is to identify an organization for which you will create a strategic plan. This may be a current or past employer, or some other organization with which you are affiliated (such as a nonprofit, community organization, etc.). If changing the “name” of the organization to preserve anonymity or to avoid any conflicts of interest would be helpful, you may do so. But the strategic plan that you create for this course must be based on an actual organization with which you have had experience and knowledge.
Why are mission and vision statements important? Simply stated, they are a bit like maps (or GPS). They serve to keep organizations moving forward in ways that uphold their values and purposes. Mission statements explain why the organization exists. Vision statements communicate where the organization intends to go in the future. Without these, organizations (and their leaders and followers) may easily drift away from their common purpose and the achievement of their goals.
Upon successful completion of this assignment, you will be able to:
⦁ Thoughtfully and strategically create mission and visions statements for your chosen organization.
Background Information
Instructions
⦁ Review the rubric to make sure you understand the criteria for earning your grade.
⦁ Review the resources assigned for the other Workshop One activities.
⦁ View the video: A Simple Intro to Mission, Vision, and Values.
⦁ View the video: The Mission, Vision, and Values Statements.
⦁ This assignment is the first of several you will complete over the coming six weeks, each of which will contribute to the building of a strategic plan, your Course Project due in Week 6. In #1.6 below, an introduction to this process is provided.
⦁ The first step involves choosing an organization for which you will create a strategic plan. This may be a current or past employer or some other organization with which you are or have been affiliated (such as a nonprofit, community organization, etc.). Write a short paragraph that identifies and briefly describes your choice of organization. You will use your chosen organization for assignments during each week of this course, so be prepared to re-use this description paragraph for future course assignments.
⦁ For your chosen organization, use the knowledge you gained in viewing the two assigned videos for this assignment to write an original or update an existing mission statement and, separately, a vision statement. If using previously written mission and vision statements, analyze them and suggest improvements by rewriting them.
⦁ Your written assignment must include an introduction paragraph or two that provides a description of the organization you have chosen for your strategic planning process during this course. Then, carefully and thoughtfully include a mission statement and a vision statement. Include a closing paragraph that provides rationale for why you chose to write the two statements as you did.
⦁ Submit your completed assignment by the end of the workshop week.
⦁ All papers are to be written and formatted in accordance with the APA Guidelines (7th ed.)
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