Using the attached Ben and Jerry’s case, solve the case study by using the questions at the end as a guide, analyze what is presented and state specific actions that would best resolve major issues. Incorporate your answers to the questions in your analysis, as outlined in the How to Solve a Case Study guidelines (word document). These actions must reflect information in the case and the environment facing the firm.
Paper should be six pages long, excluding cover and reference pages. Please follow APA guidelines for citations, quotations, and references, and use at least five scholarly resources that are dated within the last five years.


